Why this beauty routine is best done upside down.

26 Apr

Some beauty routines are best kept behind closed doors.

Jo hair selfie

Here’s a rundown of how I dry my hair. Try not to laugh too hard.

Step 1: After getting out of the shower, towel dry hair and immediately apply a volumising product to the roots.

Step 2: Apply the latest in a serious of products I have found that promises to make my hair full, think and healthy, avoiding the roots where the first product resides in a slightly sticky mess.

Step 3: Flip my hair upside down and use a hairdryer to dry it like this until it is almost fully dry or just before all the blood that has rushed to my hair causes dizziness.

Step 4: Flip my hair right side up and then proceed to blow dry it section by section with an enormous round brush.

Step 5: Tease the hell out of it, at the roots.

Step 6: Lightly comb it all down to give the illusion of natural thickness.

Step 7: Finish with half a can of salon-quality hairspray. Hope a bird doesn’t fly into your head or it will bounce right off, or never escape.

A bit ridiculous, right? But this is what takes to make my hair look thick and healthy.

I was born with lovely, long, chestnut hair that bore a slight wave. It looked great, when I was five, however the older I got, the more it began to adhere to the sides of my face. Thus the early onset of constant teasing at the roots, and hairspray, and all that other stuff. There was my unfortunate reliance on heated rollers in my early twenties, my attempt to give it more fullness by cutting it quite short in my mid  twenties and then my giving up on styling it and wearing it in a ponytail in my late twenties. My thirties haven’t been much better.

There was also that day that my stepson walked in on me blow drying my hair, while naked, because my towel had fallen off. EVERYTHING was hanging down and gravity is not kind. Not on any of my body parts and particularly not on my hair. We have never spoken of this.

And we will never speak of this.

So I jumped, leaped, catapulted at the chance to try the new L’Oreal Elvive Fibralogy Thickening shampoo, conditioner and serum. Could this be the magical elixir I have been searching for my entire life, closely followed by the one that allows me to eat as many biscuits as I want without gaining weight? Could this be the key to fuller, thicker, healthier hair that I can just dry upright like a normal person and not lather in mountains of products that are mostly incredibly disappointing?

For the next four weeks I’ll be using nothing but L’Oreal Elvive Fibralogy on my hair and I’ll going to let you know exactly how it goes. I really really really hope it works. I do love my L’Oreal products. They haven’t let me down before.

I’ll keep you posted on the results.

In the meantime why don’t you join the Fibralogy Circle and try the products out for yourself? All you need to do is head to thickerhair.com.au, enter your details and you’ll receive an exclusive discount.


I’ll have her hair please!

Fibralogy is available at all leading retail outlets for RRP $5.95 for shampoo and conditioner and $9.95 for double serum. What incredible prices!

I’m also delighted to offer MY FIRST GIVEAWAY here at joabi.com.au. How would you like the chance to win a L’Oreal Paris Gift Pack valued at $150? All you need to do is tell me about the unique challenges your hair presents you with in the comments section below. We all have our hair struggles but we don’t have to go through it alone!

In the comments section below, tell me all about your unique hair challenges and you could win the prize pack!

12 Responses to “Why this beauty routine is best done upside down.”

  1. annamumofone April 26, 2015 at 9:21 am #

    I have very fine curly hair. I love the fibralogy range, have been using it for a couple of months now, my hair definitely feels thicker. I use the conditioner daily on the ends of my hair.


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